Insurance CE Courses

Effective writing for insurance professionals 3 CE credits for New Jersey & New York producers

Insurance professionals generate many documents--from new business proposals and client letters to internal emails and correspondence with insurance departments. If they write them poorly, they may offend clients, bore prospects and waste time—which means wasted money.

In his three-hour, interactive workshop, Jack Appleman, seasoned writing instructor, author and licensed insurance producer, will show participants how to write clear, concise and well-organized text that achieves the desired results. He’ll address steps such as tapping the power of simplicity, grabbing readers' attention, mastering emails, organizing to promote understanding, and turning insurance industry jargon into clear language. Plus, he’ll discuss how to master documents frequently written by producers.

Schedule onsite class

Call 845.782.2419 (jack@sgwritng.com) to schedule a CE course at your company's offices.

Fees (including 3-ring binder with exercises, writing tips and other resources)

3-hour class: $1,300
Two 3-hour classes in one day: $1,950

To learn more, see:

National Underwriter article
Good writing has the power to boost insurance, adjuster and producer productivity

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