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Business Writing Tip Sheet: August '08Use action verbs to bring text to lifeDullI'm confident that our firm will do better than competitors next year. Compelling I'm confident that our firm will outshine competitors next year. Dull We need to make up for rising fuel costs. Compelling We need to offset rising fuel costs. Write instructions with a numbered listFor instructions, use a numbered list instead of a long-winded paragraph.Wordy paragraph There are several steps for completing a performance review. The first thing is to assess the employee's strengths and challenges over the past 12 months. Then you should identify which of his or her goals were achieved. After this, you need to determine if the employee needs training. Then you should be able to recommend a promotion, if merited. Concise, numbered list Below are the steps for completing a performance review.
Grammar tip: breath vs. breadthAfter that four-hour meeting, I need a breath of fresh air.Susan's breadth of experience is unmatched in our industry. Get coached, write betterWant to make sure your text is clear, concise, compelling, and well-organized? Get personalized writing coaching from Jack.Call us to explore options that include a flat rate for access to Jack for the next six months. He can work with you either in person, over the phone, or online to help ensure that your documents achieve the desired results. Jack's book a top seller10 Steps to Successful Business Writing was one of the top three sellers for ASTD Press in June. To order, call 800.628.2783 or visit the ASTD store.-- Return to Top --
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